CCTV.com gets Internet rights for 2008 Beijing Olympics

There was a tender and no surprise CCTV, the national broadcaster who has already the tv rights, is the lucky one.

It’s unknown who else placed bids but even if any party did I’m pretty sure it was decided beforehand that it should be CCTV to be the one to get them.

Let’s see how “digital” CCTV will turn out to be.

Source: Olympic.org

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